Visual Design

The full story

This page is a window into my world as a graphic designer, social media marketer, and a few of my hobbies! My early work at both Xumo and Willamette University are showcased here, offering a glimpse into my graphic design roots in both print and digital media. You’ll also see my work as a hobbyist letterpress printer, and a few of my creative endeavors from throughout my education.

Letterpress

Printmaking was my studio focus throughout college, and it’s something that always brings me back to a creative headspace. Through classes at OTIS College of Art and Design, I was able to expand my knowledge of the medium to include relief printing - primarily, letterpress. Typesetting and plate-printing alike have instilled in me a new love for art-making in the same way that my UI/UX work has done on the digital front.

Digital Media

As the graphic design intern at XUMO, I worked with partner brands like BuzzFeed, Time, Conde Nast, and Vice Media. Tasked with drumming up excitement for a soon-to-be-released content platform, I built and tracked web advertising, implemented social media campaigns, and even generated media and goods for use at events like CES and VidCon.

Print Design

My earliest days as a graphic designer combined positions in both printing services and digital communications across various departments at Willamette University. It was through these positions I was able to experience the full spectrum of design, from digital media and concept, all the way through printing services, mounting, etc.

Trickle (2014 Senior Thesis)

My capstone fine art project at Willamette University, entitled 'Trickle,' was a culmination of the printmaking skills and practices I had learned, and an exploration of the industry and professional practice of art-making. This piece encompassed hundreds of hours of drawing, digital editing, acid etching, drypoint, mounting, board cutting, installation, advertising, curation, and evaluation. I also led the effort of advertising and curating the show through the Hallie Ford Museum of Art, in what was the first student-curated show at the museum.

Undergraduate Work

My fine art practice at Willamette University was sprinkled with work in photography, drawing, collage, ceramics, painting, and even sculpture. However, my time there is truly defined by my absolute love for printmaking - and more specifically - intaglio. Etching, drypoint, and soft-ground became the tools through which I felt I could fully engage an audience in the ways I loved. Inking and wiping plates, folding and creasing tarlatan, and rolling a plate through the press all became a sort of therapy for me, and I will never stop exploring the medium.